J la la got its start in 2008. It’s a story of “Shop Gal” – Jenna – with a love for fashion was working as a part time buyer and sales associate. She watched as accessory upon accessory – mainly hats – came across her hands and on to the shop’s shelves and racks. Jenna noticed a major theme with these accessories… they were all the same, they were like everything she had seen before, they were unoriginal.

With a dream and a little push from her colleagues and friends she decided she could create an accessory that was different from the rest. The “One of a Kind” Military and Trucker J la la Hat was born.

In the beginning there was a focus on rock ‘n roll vintage style (Jenna was the front woman for a band at the time so it only made sense.) It quickly evolved into a business where she could provide unique and one of a kind “Gameday Gear” for the ladies. The first Team Hats were created from the hype of the Arizona Cardinal’s Super Bowl run in 2009 and the J la la “Gameday Gear” took off.
J la l a is equal parts edgy and “rock ‘n roll” with just the right amount of “girly” mixed in. Because each design and item is 100% unique, anything you can imagine and anything you love can be turned into a genuine J la la Design.

Since the humble beginnings with a dream and a needle, J la la has evolved into a Clothing & Accessory company for women and children and recently added Home Decor to the inventory. All items in our shop are handmade by Jenna and have her heart, soul and passion for fashion sewn in.

– Jenna and her husband Brian reside in Arizona raising their 4 year old son Carducci and 2 year old son Duelli.